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How to tell if your business is draining you—and what to do about it.

Let’s have a “time to stop tap dancing around the obvious” moment: If every time you sit down to work on your business, your inner monologue sounds like a mix of heavy sighs, low-key resentment, and daydreams of quitting it all to become a barista in the Italian countryside (or open a bar in Belize with your cousin Bret)…

It might not be burnout.

It might be your offers.

Yes, the very thing you created to serve your clients, grow your business, and bring in income might be energetically working against you.

Here are a few signs your offers might be making you bitter—and how to shift them into alignment with who you are now (and the business you actually want to run).

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1. You Resent Your Own Pricing or Packages

If every time someone books your offer, you feel a slight inner flinch… that’s a red flag.
Maybe your pricing no longer reflects your experience or energy output.
Maybe your packages are too long, too detailed, or just too much.

You might notice:

• You’re overdelivering and undercharging.
• You dread the thought of fulfilling a service you technically “sell.”
• You feel like you’re giving more than you’re getting.

✨ What to do: Audit your offers. Ask:

• Is this still sustainable for me?
• Do I feel energized or depleted thinking about delivering this?
• If I had to offer this 10 more times, how would that feel?

Sometimes, just shifting your boundaries or restructuring your delivery (hello, 90-minute intensive instead of 3-month slog) can change everything.

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2. Your Offers Don’t Reflect the Work You Actually Want to Do

If your current offers feel like a leftover version of a past version of you… welcome to the club. This happens to literally everyone who grows. But when we cling to old offers because “that’s what people expect” or “that’s what’s worked before,” we start to energetically stagnate.

You might notice:

• You’re more excited about ideas you haven’t put out yet than the ones you’re selling now.
• You keep attracting clients for things you don’t enjoy anymore.
• You feel boxed in by your own brand or niche.

✨ What to do: Ask yourself:

• If I could only offer one thing moving forward, what would it be?
• What lights me up when I talk about it?
• What are people coming to me for naturally?

Let that be your compass. Your business doesn’t need to be a buffet of everything you can do. It just needs to be rooted in what you want to do now.

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3. You’re Not Attracting the Right Clients (and It’s Making You Cranky)

If your inbox is full of misaligned inquiries or “pick your brain” requests from people who don’t respect your time, it’s not because people are rude.  It’s because your offers (and the way you present them) might be out of alignment with your energy—or too vague to magnetize the right people.

You might notice:

• You feel drained before you even start client work.
• You’re getting clients who question your prices, boundaries, or process.
• You secretly wish people would stop booking your services (yikes).

✨ What to do: Realign your offers to your boundaries and your dream client. Ask:

• Is my copy clear about what I do and who it’s for?
• Am I saying yes to people I should be referring out?
• Do my offers reflect how I actually want to spend my time?

Sometimes it’s not the clients—it’s the structure and vibe of the offer that’s calling in the wrong match.

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It’s Okay to Outgrow Your Own Business (Just Don’t Get Stuck There)

If your business—or your offers—are starting to feel more like a burden than a creative expression, that’s your cue. Not to burn it all down. But to recalibrate.

You’re allowed to:

• Retire offers that no longer serve you.
• Raise your rates.
• Shift your structure.
• Create new things that light you up.

Because when you’re excited and energized by what you offer, people feel that.
And when you’re bitter, drained, or secretly resentful… yeah, they feel that too.

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Bonus Prompts to Rework Your Offers:

• What am I secretly tired of doing?
• What would my dream offer look like if I could start from scratch?
• Where am I overgiving or undercharging?
• What part of my offer feels the most aligned—and what feels like dead weight?

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Need help refreshing your offers, reworking your positioning, or creating a more sustainable structure that doesn’t suck the life out of you?
Let’s build a business that supports you. Not the other way around. Check out The Aesthetic Edit or my 6-week intensive—where strategic support meets soulful alignment.

You’ve Got This!

Elena